Understanding and adjusting to travelers’ online journeys is more important than ever before. Combine Digital Media and Metasearch as a part of your campaign to drive more visibility and capture more bookings at the point of conversion.
Contact us today to ensure your hotel takes up most of Google’s first search results page.
Offered within our Digital Media portfolio, paid search allows hoteliers to target specific types of travelers right when they are shopping online, thanks to targeted word searches and customized messages to influence them and drive more engagement.
Available in our Metasearch product, Google Hotel Ads aggregate relevant organic content like photos, reviews, directions, and amenities to help travelers find the best hotel, along with the property availability and rates. This way hoteliers benefit from finding highly qualified travelers who are close to booking a hotel.
October 27, 2022 – When researching a hotel online, travelers are looking for websites that immerse them in a destination and inspire them to book. With this in mind and building on their successful launch of La Colección Resorts by Fiesta Americana website, Posadas has once again partnered with Amadeus to create new custom websites…
October 20, 2022 – Travel demand is increasing rapidly after two years of limited opportunities due to the pandemic. Today, people are dreaming big and want to build experiential journeys that inspire lifelong memories. Before the world knew of COVID-19, destination management organizations (DMOs) such as Dubai’s Department of Economy and Tourism (DET) were seeking…
Originally published to Hospitality Net It can be a daunting and complex proposition to manage dynamics such as staffing in the face of labor shortages, digital transformation enablement, or attracting pre-pandemic levels of group business. Often times, however, small incremental improvements in specific areas can deliver sizeable impact without massive amounts of time and…
Originally published on Phocuswire By: Paul Barron, EVP, Marketing, Partnerships & Commercial Operations, Hospitality, Amadeus I hope 2022 will be remembered as the year of travel industry renewal, as it seems nearly everyone I know has spent some well-earned time away from home this year – myself included. Beginning in the spring, we saw…