How destinations can use data to navigate recovery
Article originally published in Travel Weekly Destination Marketing Organizations (DMOs) traditionally rely on data to collect, analyze and understand visitor trends.
Article originally published in Travel Weekly Destination Marketing Organizations (DMOs) traditionally rely on data to collect, analyze and understand visitor trends.
Amadeus travel audience, a company for programmatic media purchasing in the travel sector, has officially signed the exclusive distribution agreement with the Dubai-based digital media company Reach M…
Our brand-new report “Rebuilding Hospitality: Trends in Demand, Data and Technology That are Driving Recovery” combines global hotelier insights with Amadeus business intelligence data to surface worldwide recovery trends. We dig into the specific tactics hoteliers around the world have used to navigate the challenges of COVID-19 and highlighted which trends hoteliers think are likely to stay as the industry turns a corner.
Amadeus travel audience will help the city develop insights into visitor arrivals by widening its global reach and through advanced data analytics.